One Love
Twisted gifts for Valentine's Day.
This pop-up shop teaches people how to recognize harmful behavior and practice better habits in their relationships with loved ones. Each "mean" gift represents an important lesson.
Click to see One Love's website.
Role: Copywriter, Voiceover.
With Louis Prenaud (AD), Ricardo Franco (CW), Angelo Maia (AD), and Gustavo Dorietto (CD).
Mood Swing Teddy Bear
An unpredictable talking bear.
We might say mean things to our partner out of frustration, but we can never take those words back, even if we apologize right away. When you squeeze this volatile teddy, it sounds like a partner who speaks rudely, apologizes, then makes excuses - constantly.
You can #LoveBetter in moments of anger by taking time to consider what you’re really upset about, and discussing it kindly with your partner.
Follow-Your-Heart Pendant
A necklace with a GPS.
It’s okay to worry about your partner’s whereabouts. But, it’s not okay to track their every move. This necklace highlights an obsessive behavior that seems innocent on the surface, but indicates a deeper need for control.
You can #LoveBetter by considering why you have this need and discussing your uncertainties openly with your partner.
One Piece of Chocolate Advice
A single piece of chocolate that’s the opposite of guilty pleasure.
Feeling attracted to your partner is important. Making them feel insecure about their body is hurtful. This box with a single piece of chocolate is made to guilt a partner into considering their diet.
You can #LoveBetter by discussing your partner’s health without judgement and giving your partner support to feel good about themselves.
Sauvignon Seduction
A bottle of wine designed to “loosen” you up.
Sometimes you and your partner may not both be “in the mood” at the same time. But, this wine is a risky sort of persuasion, pressuring your partner into doing what you want.
You can #LoveBetter by respecting your partner’s pace and level of comfort, and speaking openly together about your needs, wants, and boundaries - both physical and emotional.
Sinister Cards
Read between the lines.
Many relationships seem healthy and functional on the outside. In an unhealthy relationship, one partner may disguise controlling behaviors with seemingly sweet phrases. These cards show that even a relationship that looks “picture perfect” on the outside, might have more going on below the surface.
You can #LoveBetter by respecting your partner and treating them the way that you would want to be treated. Be mindful of masking control with kind phrases, and instead, be genuine in your word and actions.
Be-Little Candy Hearts
Words that hurt.
Little digs slip out here and there, and it’s easy to sweep light name-calling under the rug. These sweet candies show that small put-downs can really add up to something sickly.
You and your partner can #lLovebBetter by being mindful of your tone, actively refraining from name-calling, and taking ownership when you’ve hurt someone else’s feelings.
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